Our Blog - SFC Group

The Most Common Reason Healthcare Rebrands Fail: They’re Cosmetic

The Most Common Reason Healthcare Rebrands Fail: They’re Cosmetic

May 12, 2026

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Take It Seriously (But Not Too Seriously): Humor in Healthcare Marketing

April 17, 2026

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Beyond the Ask: Solving the Problem Behind the Problem

March 20, 2026

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Another agency hyping itself?

January 30, 2026

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The One Resolution Healthcare Marketing Actually Needs: Courage

January 21, 2026

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A Nut Worth Cracking: How 2025 Helped Us Steal the Show

December 15, 2025

Susan Says

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The Myth of “Safe” Marketing: Why Slow Is Failing Us

May 28, 2026

Remote Work: Built on Trust, Powered by Accountability

Remote Work: Built on Trust, Powered by Accountability

April 28, 2026

Cartoon illustration of an exaggerated, dramatic young girl in a pink shirt with long black hair, eyes squeezed shut and mouth wide open in intense effort or pain, cheeks flushed, slurping loudly from a straw in a boba tea cup with dark tapioca pearls splashing out, surrounded by motion lines and droplets on a black background

Is the Juice Worth the Squeeze? Rethinking the RFP in Healthcare Marketing

March 25, 2026

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The Lost Art of Client Service (And Why Clients End Up Paying for It)

February 18, 2026

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When More Isn’t Better: Why Bloated Agency Teams Kill Creativity and Productivity

January 27, 2026

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When Creative Gets Smarter: The Case for Partnering With MLR

December 17, 2025